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Azzedine Alaïa Introduces First Fragrance

30 years later and fashion designer Azzedine Alaïa introduces his first perfume.  He has signed a 13 year fragrance and cosmetics license with Beauté Prestige International and says, “I am delighted to work with them in launching this new project. I have total confidence in Beauté Prestige International to accompany me in creating a perfume that interprets my work and my world.”

Alaïa's first fragrances will hit the market in 2015, so we have quite some time to get excited for it!

Photo: WWD; Stéphane Feugère

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